Content creator and influencer, Bukunmi Adeaga, known as Kie Kie

Mobility and urban services platform, inDrive, has appointed media personality and content creator, KieKie, as its new “Chief Wahala Officer” in a creative campaign aimed at drawing attention to everyday transportation challenges in Lagos.

The appointment follows what the company described as an overwhelming response to the campaign, which attracted over 450 applications from Nigerians interested in taking up the symbolic role.

According to the platform, the initiative is designed to spotlight persistent mobility issues in the city, including traffic congestion, unreliable transport systems, delivery challenges and the daily difficulties commuters face moving around Lagos.

As “Chief Wahala Officer”, KieKie will lead the #inDriveCWO campaign by engaging residents to share their commuting experiences, with the aim of amplifying public conversations around urban mobility and transportation challenges. Related News Priscilla Ojo stuns fans with postpartum glow VIDEO: Burna Boy acquires custom Bugatti Chiron I love playing characters that scare me — Blessing Obasi