Data protection rules slow LLM rollout in Europe, study says

By Egle Markeviciute, EU Tech Loop with Euronews

Published on

03/07/2026 - 7:00 GMT+2

Global tech companies are increasingly citing the European Union’s regulatory framework as the main reason their latest services and tools are delayed or not rolled out in the EU. Depending on the tool, the Digital Markets Act (DMA), the Artificial Intelligence Act (AI Act), and the EU’s data protection rules are the most commonly cited reasons why European consumers get to test and use these services later than their counterparts in the US.

Governance.AI released a report on 375 large language models (LLMs) released over the past 8 years (June 2018 - May 2026), comparing delays across the United States, the European Union, and the United Kingdom.