BLAST, the Danish esports tournament organizer behind some of the biggest competitive gaming events on the planet, has officially opened its first US headquarters in Brooklyn, New York. The move comes alongside a financial milestone: 2025 revenue exceeding $133 million, representing nearly 40% growth over the prior year.
That’s a jump from $93.7 million in 2024. For a company that only rebranded from its previous identity as RFRSH around 2019, the trajectory is the kind of growth curve most entertainment companies would trade their entire marketing budget for.
Brooklyn as the beachhead
The new office sits at 45 Main Street in Brooklyn and will serve as the operational hub for all North American activities. BLAST announced its broader North American expansion plans back in May 2025, and the New York headquarters is the concrete manifestation of that strategy.
The company already operates out of Copenhagen, London, Berlin, and Mumbai. The US esports market carries an estimated valuation north of $1.3 billion. BLAST has built its reputation staging large-scale tournaments across titles like Counter-Strike 2, Rocket League, Fortnite, Rainbow Six, and PUBG.
