SUMMER ESCAPE: Etro has tapped into the sense of escapism embedded in its DNA with its latest summer activation, which involves the fashion house revamping areas of Romazzino, a Belmond hotel located in Sardinia’s Costa Smeralda.
The brand has brought its decorative flair and signature prints to the tony resort destination, reinterpreting the luxury hotel’s pool bar and outdoor spaces immersed in nature and just a few steps away from the emerald sea and striking rocks that define Costa Smeralda’s landscape.
Etro x Romazzino
Courtesy of Etro
For the project, Etro developed a bespoke fabric reimagining its paisley pattern and playing with interwoven textures in warm tones of terracotta, beige and brown blended with Mediterranean shades of sage green and teal. The vibrant prints are splashed on wooden beach chairs, cushions and table mats.
