As heatwaves grip western Europe, all we’re thinking about right now is lying next to a pool (preferably with a cocktail in one hand and a book in the other).
Not satisfied with the local lido, and looking for something a little special this summer? Then you might just want to check out one of these designer beach club pop-ups in Europe.
Brands like Burberry, Gucci and Dior have all been taking over trendy destinations and putting their own spin on the sunbeds and umbrellas for several years now, and this is where they’re headed in 2026.
Burberry at One&Only Aesthesis, Greece
The best of British is heading to the Athenian Riviera this summer with a Burberry pop-up at One&Only Aesthesis.
