Premalakshmi Ramakrishnan, Managing Director and Area Vice President, India and SAARC, NetApp, discusses how organisations are rethinking data management in the AI era, the opportunities emerging in India’s fast-growing digital economy, and the role of modern storage and cloud strategies in enabling business growth.
What are the key trends shaping your business in India today?
As per IDC’s recent market share data, NetApp is again the market leader with a 36 per cent share in the all-flash space in India and in the overall external OEM storage market, with a 29.5 per cent market share. We are delivering a true unified enterprise intelligent infrastructure from a storage standpoint. Our intelligent data infrastructure is helping customers turn their data into a catalyst of innovation, resilience, or growth.Some parameters like flexibility and ability to use any data anywhere, deployment choice, and securing data are key differentiators. A few use cases continue to stick through in India, irrespective of the industry -- data infrastructure modernisation, cloud transformation, and strengthening cyber resilience. In the last six months, we brought a few features and new product lines, starting with the AI data engine -- the enterprise-grade platform helping customers get their AI ready. It drives resiliency and performance, unifying all the data and creating a single pipeline. This is one big innovation Indian customers are warming up to. The second is NetApp AFX because it’s about disaggregated architecture, which, along with ONTAP storage, helps enterprises drive AI without scaling. These are some trends we see in the Indian market.








