Want more deals? Visit CNN Underscored’s Guide to Prime Day for wall-to-wall coverage of the best discounts to be found during Amazon’s massive sale.
While Amazon Prime Day commands the spotlight, you don’t need a paid subscription to unlock this week’s deepest discounts. Now on Day 4 of Amazon’s big sale, rival retailers are serving up massive markdowns without the digital chaos. We’ve curated the absolute best competing Prime Day deals live right now, including outdoor essentials from REI, skin care refreshes from Sephora and patio upgrades from Wayfair. Skip the Amazon tab entirely and shop the summer’s best sales and deals membership-free.
Best Tested
Shark TurboBlade Fan
The best cooling fan CNN Underscored editors have tested is down to its second-best price of the year, within $1 of the 2026 low. This bladeless fan keeps you cool in summer with a unique design that lets you position its air vents to exactly where you need air. Several colors you won't find at other retailers are $50 off this week.
