Google owns Fitbit, and Amazon just priced its entry-level tracker below what no-name alternatives cost on the same platform. The Fitbit Inspire 3 is down to $66, off its $99 standard price and an all-time low, with a 3-month Google Health Premium membership included, 24/7 heart rate monitoring, stress management scoring, sleep tracking, and 40-plus exercise modes. This deal requires Prime membership, and the 30-day trial runs without a card.
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More tracking features than any no-name tracker at this price
No-name fitness trackers at $60 to $70 typically deliver step counting, basic heart rate monitoring, and sleep duration tracking. The Fitbit Inspire 3 at the same price delivers a Daily Readiness Score that tells you whether your body is prepared for intense exercise or needs recovery, a Stress Management Score that monitors physiological stress markers throughout the day, Active Zone Minutes that track time spent in different heart rate zones rather than just total activity, SpO2 blood oxygen monitoring, menstrual health tracking, irregular heart rhythm notifications, and mindfulness and breathing sessions built into the device. The gap between what Fitbit tracks and what a generic tracker tracks at this price is not marginal.
