Pink is the craze : Sportswear powerhouses Nike, Puma, Adidas, Skechers and New Balance have all released pink-centric footwear for the ongoing tournament.
As an example, the 'Breakout' range by Nike and the 'Road to Glory' series by Adidas both prominently showcase this vibrant hue.
Standing out : During exhaustive testing prior to the summer competition, developers noted that fluorescent pink creates a contrast against the natural green grass of the stadium pitches.
This striking aesthetic was immediately noticeable during the Mexico and South Africa tournament opener, where almost all the players sported the brightly coloured boots.
Experts' predictions come true : International style agencies, such as WGSN, projected several years ago that a shade known as "Electric Fuchsia" would dominate global trends for this particular year.
