Russian demand for Türkiye expected to remain strong this summer

MOSCOW-Anadolu Agency

Russian interest in Türkiye is expected to remain strong during the 2026 summer season, supported by challenges affecting alternative destinations in the Gulf region and continued difficulties in accessing parts of Europe.

According to the Association of Tour Operators of Russia (ATOR), outbound tour bookings for summer 2026 were up 8 percent year-on-year as of the end of May. Türkiye ranked first among summer destinations, accounting for 57 percent of all bookings.

Reservations for trips to Türkiye increased by 5 percent compared with the previous year, allowing the country to maintain a clear lead among Russians’ preferred foreign holiday destinations.