Indian children’s entertainment company Emomee has unveiled its debut original animated series “Emomee,” introducing three characters – E, Mo and Mee – who guide young viewers through adventures spanning science, nature, friendship and discovery.

The company has released a trailer for the series, which comes as Emomee’s first major content milestone since drawing national attention earlier this year on “Shark Tank India” Season 5, where all five sharks made offers at the founders’ asking valuation of INR50 crore ($5.2 million).

“Our ambition is to build the next billion-dollar children’s IP from India. This series is an important milestone in that journey – using storytelling to help kids build confidence, curiosity and emotional intelligence while creating characters families can grow up with,” said Pooja Jauhari, founder and CEO of Emomee.

Founded in 2023 by Jauhari and co-founder and chief creative officer Varun Duggirala, Emomee has positioned itself around what it describes as a “life-skills-first” approach to children’s content, in contrast to the algorithm-driven, high-stimulation formats that have drawn scrutiny from parents and educators globally. Suraksha Subramaniam joined as a third co-founder, overseeing compliance and culture.