DCD Academy has announced a new partnership with Fluke Corporation, a global leader in professional electronic test and measurement tools, to deliver a structured sales enablement program to Fluke commercial teams operating across the data center sector.
Each data center buyer has their own unique needs, and a one-size-fits-all approach to selling just doesn't work anymore. The vendors that earn trust are the ones who understand their customer's world and their challenges, not just their own product portfolio
Darren McGrath, managing director, DCD Academy
As data center infrastructure becomes increasingly complex, conversations between manufacturers, operators, and specifiers have quickly shifted from a traditional buy-sell relationship to solutions-led, consultative relationships.
Fluke sought to deepen their team's expertise of the data center infrastructure ecosystems in which their customers operate, and better support their customers through this period of rapid industry change. To achieve this, they selected DCD Academy to implement a program that expands their commercial team's domain expertise across the data center sector, allowing their workforce to specialize in vital topics across data center design, build and operations.








