Game-clip AI startup General Intuition in talks to raise $300M at $2B valuation
General Intuition PBC is in talks to raise about $300 million at a valuation of just over $2 billion, TechCrunch reported today, citing people familiar with the talks. The New York-based startup uses video game footage to train artificial intelligence agents to navigate physical space.
The price tag is a steep markup. General Intuition launched eight months ago with a $134 million seed round. The new valuation is about four times that.
General Intuition spun out of Medal B.V. in October 2025. Medal operates a platform where gamers upload and share short clips of gameplay and that dataset is the reason the startup exists. The company trains embodied AI and what are known as world models on roughly 2 billion clips a year generated by more than 10 million monthly active users across thousands of games.
What makes the data valuable, the company says, is that it is first-person and interactive. Clips on YouTube or Twitch show gameplay from a spectator’s seat. Medal’s clips capture the player’s own view, including the timing and split-second choices a game forces. General Intuition says that is the kind of footage that teaches a machine to read a space and act in it.
