BrightTALK® by Informa TechTarget Recognized as a Leader in the Global Event Experience Platform (EExP) Market
QKS Group has positioned BrightTALK® by Informa TechTarget as a Leader in the SPARK Matrix™ for Event Experience Platforms (EExP), 2025.
The BrightTALK platform received high scores for its Customer Impact and Technology Excellence, with QKS report authors noting its “unique approach to event marketing, one that resembles an on-demand video streaming service” for continued B2B audience engagement, post-event.
BrightTALK differentiates itself by combining a sophisticated event technology platform with an active community of B2B professionals researching and evaluating solutions.
Informa TechTarget (Nasdaq: TTGT), an indispensable partner for B2B intelligence, media, and marketing solutions, today announced that its BrightTALK® platform has been recognized as a Leader in the most recent SPARK Matrix™ for Event Experience Platforms (EExP) by QKS Group. The recognition positions BrightTALK among the top leading vendors globally, acknowledging its excellence in both technology innovation and customer impact.
