Elizabeth PatonJun 18, 2026 – 4.00pmRecently, a friend of a friend put me in touch with a new contact. They thought this person would be a useful source of information for me about the dealmaking behind the scenes in the luxury industry. Delightfully – thus far, at least – this has proven to be correct.What intrigues me about said source is that, despite being an established investor with a word-of-mouth industry reputation, they have no digital footprint.Financial TimesSubscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Fetching latest articles
Why total privacy is the new status symbol
Many of us need to be online to progress in society, which means there is an undeniable prestige in being financially or socially secure enough to be offline and unseen.












