PARIS — LVMH Moët Hennessy Louis Vuitton chairman and chief executive officer Bernard Arnault opened the 10th edition of Viva Tech – calling itself the “Fashion Week of Tech” – singing the praises of progress.
“Bureaucracy, it’s a word that is too much present in Europe,” he said, taking the stage for a conversation with Viva Tech founder Maurice Levy. “When we started 10 years ago, nobody was talking about AI, it was not even a word. But now thanks to AI, we are able to kill part of the bureaucracy.”
The head of the world’s most valuable fashion conglomerate said that he still thinks of his group as a startup.
“I still consider my group a startup. We are conglomerate of startups,” he said. “The goal [of a startup] is to grow and become a big company…but you must keep the spirit, and the spirit is still there.”
The group announced the winners of its Innovation Awards, betting that the next wave of growth will come not only from generative AI, but from tech that improves transparency, brand discovery and operational efficiency across its businesses.
