Shinhan Financial Group Chairman Jin Ok-dong speaks during the launch event for the group's new integrated financial platform, Shinhan Super SOL, at the group's headquarters in Seoul, Wednesday.
Courtesy of Shinhan Financial Group Shinhan Financial Group introduced its new integrated financial platform, Shinhan Super SOL, on Wednesday as part of a broader strategy to unify services across its banking, card, securities and insurance affiliates.
The group also unveiled an artificial intelligence (AI)-powered financial assistant system and a new hybrid banking-securities account in preparation for what it describes as the emerging era of agent-driven finance.
Speaking at the platform's launch event at the group's headquarters in Seoul, Chairman Jin Ok-dong said financial services have traditionally been spread across multiple platforms despite being offered under the same corporate umbrella.
"Customers were often required to move between multiple applications and service channels depending on the type of transaction they wanted to perform," he said.
