Disinformation actors are making money on Facebook even after violating the platform’s policies, a new study shows.

What to Fix, a tech policy non-profit, and Raskrinkavanje, a Bosnian fact-checking organisation, analysed over 290 Facebook pages in Bosnia that were flagged for distributing fake content over 10 times by one of Meta’s fact-checking partners.

Fifty-one of the accounts flagged by fact-checkers for promoting disinformation at least ten times “have a history of being enrolled in at least one Facebook monetization program,” Raskrinkavanje said in their analysis.

Of these accounts, one in three were able to register for more than one channel of monetisation before 2024, when Meta merged its various money streams into one invite-only program.

Another nine accounts were invited by Meta to join that program that pays them based on the performance of their content.