Large language models have dominated headlines, but what about video AI?

TwelveLabs specializes in multimodal AI models that can “watch” and analyze video content. Founded in 2020, the company has built a strong customer base around its video intelligence capabilities.

“Over 80% of the world’s data is now in video, yet it’s the least understood,” said Danny Nicolopoulos (pictured), head of strategic partnerships at TwelveLabs. “Naturally, the companies and industries who monetize on video were the first to raise their hand. And that’s primarily what we call TMEGS, or telco, media, entertainment, games and sports. We now engage with most of the large companies in that industry.”

Nicolopoulos spoke with theCUBE’s Christophe Bertrand for the AWS Marketplace Series, during an exclusive interview on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed what video AI brings to the table for the entertainment and sports sectors, as well as how TwelveLabs has expanded its reach through AWS Marketplace. (* Disclosure below.)

Video as the new AI frontier