During my time in Congress, I was often asked by various international counterparts in my conversations and travels if America really is what it says it is.“Is your market really open?” “Do your rules really apply to everybody?” “Will my company get a fair shake from American customers, American regulators, American courts?”My job as a representative of the U.S. government, and of the people of New York’s 11th Congressional District, was to demonstrate why the answer was yes, and to mean it.
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By contrast, I almost never got asked whether American companies behaved fairly when they showed up in foreign markets. The assumption was that they did, because the American brand carried that assumption with it.
That assumption is one of the most valuable things this country owns. It is also something we maintain by paying attention to it.
This is particularly true for our key ally, Japan, a market on which American digital businesses have become focused. Uber, to take the most prominent example, announced last year a five-year, $2 billion commitment to expand across the Japanese market, with more than $400 million spent in 2025 alone.
