On June 9, Saidou Technology, a company backed by Seres, launched its new brand AIVA in Beijing. It also announced a partnership with Volcano Engine, a ByteDance subsidiary, to jointly define and design what it calls an artificial intelligence-native vehicle experience, meaning one built around AI capabilities from the start.
Volcano Engine will provide AIVA with technical services, including the Doubao large language model and intelligent cockpit capabilities, according to the company. AIVA said the partnership is intended to improve in-vehicle interaction.
At the launch event, AIVA brand president and product manager Li Bo unveiled the brand’s name and logo. AIVA stands for “artificial intelligence voyage ahead,” meaning AI will accompany users as they move forward, according to the brand.
AIVA also introduced its vehicle development approach, which it calls “AI before the car.” The idea is to define each product around AI from the earliest stage of vehicle development.
Li said AIVA’s “AI-defined vehicles” will be developed by first building an AI-native organization, then using that foundation to create AI-native vehicle products.
