Three months ago BonVoyage was just an idea. Actually, it was the inevitable result of a problem I...
Three months ago BonVoyage was just an idea.
Actually, it was the inevitable result of a problem I wanted to solve.
I’ve always loved travel, rewards programs, and finding creative ways to make experiences more accessible. But the more I looked at the travel industry, the more I realized most programs are built around complexity.
Points.
Status tiers.
Modernizing Travel Loyalty To Build Lasting Consumer Trust
Better, not bigger: how this newbie cruise line hit the Goldilocks spot
Caviar for breakfast, Pilates and pickleball classes, oceanfront suites for all – Explora Journeys is wooing non-cruisers and it’s working
Devaluations, blackout dates and higher spending thresholds are leaving travelers questioning loyalty programs.
Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will those…
If you thought you’d never go on a cruise, this young line wants to change your mind.
Millennials and Gen Z are leading the charge, as industry offerings focus more on cultural immersion, interactive experiences,…
Part 1 of Building Travelton. A series on building a community-first travel app with Google's Gen AI...
As president of Explora Journeys, Anna Nash is borrowing lessons from luxury hotel brands to attract travelers who never thought…
