Coming into the World Cup, US men’s national team fans had two well-established favorite players when it came to buying jerseys: Christian Pulisic and Weston McKennie.According to U.S.-based online retailer Soccer.com, both ranked in the top 10 best-selling jerseys among players in the tournament last month, with Pulisic second behind only Lionel Messi and McKennie rounding out the list at No. 10. But after Friday night’s opening match rout of Paraguay, a third member of the team is rocketing up the jersey sales charts.Folarin Balogun joined the U.S. squad in 2023 with some fanfare from the team’s diehards, but in his first exposure to a wider, more casual American audience Friday in the World Cup, he put his name in lights. Balogun became the first USMNT player to score two goals in a single World Cup match since 1930, which already puts him fifth on the team’s career World Cup goalscorers list (Landon Donovan leads with five).Naturally, this sparked a jersey-buying frenzy among fans energized by the 4-1 victory to start a World Cup on home soil. On Soccer.com, Balogun jerseys are on backorder until early July (Pulisic and McKennie are both “in stock and ready to ship”).On U.S. kitmaker Nike’s website, Balogun’s red-and-white-striped home shirt, which the team wore Friday, is sold out, with limited stock of his dark blue away shirt still available (the same is true for Pulisic and McKennie).