The first of the four Taj hotels that Ayodhya is supposed to get has opened in the holy city — 162-key Ayodhyām – IHCL SeleQtions. The pilgrim town will get a top of the line Taj also and Seleqtions is also a luxury brand of Taj parent Indian Hotels Co Ltd (IHCL).IHCL EVP (new businesses & hotel openings) Deepika Rao said: “Spiritual tourism in India continues to see strong momentum, with Ayodhya being among the country’s most revered destinations. Ayodhyām, Ayodhya – IHCL SeleQtions is positioned to meet this demand, offering a stay experience that reflects the city’s spiritual significance while catering to the evolving expectations of today’s traveller.”Property owner Shilpa Shorewala said: “We are pleased to partner with IHCL and bring Ayodhyām, Ayodhya – IHCL SeleQtions to life with an experience that reflects the city’s deep spiritual character.”India’s largest hospitality company by market capitalisation, IHCL has a portfolio of 640 hotels including 263 in the pipeline globally across 15 countries and over 300 locations.
Ayodhya gets first of its four Taj properties; more to follow soon
The first of the four Taj hotels that Ayodhya is supposed to get has opened in the holy city — 162-key Ayodhyām – IHCL SeleQtions. The pilgrim town will get a top of the line Taj also and Seleqtions is also a luxury brand of Taj parent Indian Hotels Co Ltd (IHCL).
TL;DRAI
IHCL launches Ayodhyām (162 rooms), first of four Taj hotels planned for Ayodhya, capitalizing on India's spiritual tourism boom. Luxury hospitality's pivot to sacred destinations reflects tourism-tech opportunity in India's high-growth religious segment.
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