Static portfolios blend together. Every designer's site has the same grid of JPEGs. We wanted something different for our own product pages at Inithouse, a studio shipping a growing portfolio of products in parallel, so we started experimenting with living photos: short AI-generated animations that make a still image breathe.
Here's how we did it, what we learned about performance, and the code you need to do it yourself.
What living photos actually are
You upload a regular photo. An AI model generates a short video loop where parts of the image move naturally: hair blows, water ripples, eyes blink. The output is a 2-4 second clip that loops cleanly.
We built alivephoto.online for exactly this. No signup, no account. Upload, wait about 30 seconds, download. The tool deletes your photo after processing.
