Fortune Magazine just did something it has never done before: rank the crypto industry the same way it ranks corporate America. The publication’s first-ever Crypto 100, released June 11, maps the digital asset landscape across ten categories, with BlackRock, Coinbase, Franklin Templeton, and Hyperliquid each claiming top spots in their respective lanes.

The list was built in partnership with blockchain analytics firm Inca Digital and drew on input from more than 200 crypto experts. Over 3,000 companies were evaluated.

Who landed where

BlackRock earned the number one ranking in the DATs and ETFs category. The asset management giant’s spot Bitcoin and Ethereum ETFs have channeled billions in institutional capital into crypto.

Franklin Templeton topped the TradFi category, a nod to the legacy asset manager’s aggressive push into tokenization and on-chain fund products. Coinbase held the top spot in CeFi, edging out Binance. Robinhood, meanwhile, led the Fintechs category.