Türkiye's Health Ministry has launched a monthlong nationwide campaign aimed at encouraging citizens to adopt healthier lifestyles through regular physical activity, with officials set to measure participants' "movement age" as part of the initiative.

Speaking at the launch of the "Learn Your Movement Age, Live Healthy" campaign in Ankara on Wednesday, Health Minister Kemal Memişoğlu said the initiative seeks to raise awareness about the importance of physical activity and help citizens better understand their physical fitness levels.

The campaign follows last year's “Learn Your Ideal Weight, Live Healthy” program, under which nearly 10 million people had their height and weight measured. According to Memişoğlu, participants who required support were referred to healthy life centers and dietitians, contributing to a collective weight loss of 513 tons.

"Our priority is for people to be healthy and remain healthy," Memişoğlu said.

He noted that Türkiye's health care system employs nearly 1.5 million people through family health centers, community health centers and healthy life centers, providing both treatment and preventive health care services.