State Farm will use Google’s AI tools to make its stanchion pad speak with real-time comments during Game 4 of the NBA Finals.
When the New York Knicks and San Antonio Spurs compete tonight in Game 4 of the NBA Finals, there will be a new voice adding commentary to the mix.
State Farm’s recently introduced spokescharacter Stan the State Farm Stanchion Pad will be posting real-time observations and opinions on social media as the insurer experiments with how AI can create speed-of-culture content.
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