Legendary All Blacks, a Hollywood star and a streaming flop: How NZ Rugby spent $25m making videos

NZR spent about $25m on NZR+, which will now be folded into AllBlacks.com.

mercoledì 10 giugno 2026 New tab

79 words~1 min read

PremiumGregor PaulRugby analyst·NZ Herald·10 Jun, 2026 06:01 PM17 mins to read‌Clockwise from left: Jerome Kaino, Lorde, Taika Waititi, Mark Robinson, Beauden Barrett, Richie McCaw and Dude Perfect. Photos / Photosport, SuppliedIt launched with a $1m project directed by Taika Waititi and a powerful fly-on-the-wall documentary about the All Blacks’ tumultuous 2022 season, but New Zealand Rugby’s streaming platform NZR+ will next week be quietly shelved.

Insiders say that despite $25 million being spent on NZR+, it was beset by

Legendary All Blacks, a Hollywood star and a streaming flop: How NZ Rugby spent $25m making videos

Legendary All Blacks, a Hollywood star and a streaming flop: How NZ Rugby spent $25m making videos

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