Jun 10, 2026 – 5.00amAmong Caroline Rawlinson’s first tasks as the chief executive of Culture Amp, one of the country’s biggest private software firms, was establishing a secretive team of AI experts to fend off a tsunami of competition unleashed by new tools from Anthropic, OpenAI et al.Working five days a week in-person at a Melbourne WeWork, Culture Amp’s new agentic incubation unit is isolated from the wider business while still being able to leverage Culture Amp’s data, brand and balance sheet.Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Tess BennettTechnology reporterTess Bennett was a technology reporter at The Australian Financial Review.Fetching latest articles