RAM price hikes: the latest on the global memory shortageSee all StoriesPosted Jun 9, 2026 at 3:32 PM UTCSQuoteRAMaggedon’s making Xbox “rethink” its Helix console.During an interview with The Game Business at Summer Game Fest, Xbox strategy chief Matthew Ball admitted to “underestimating” the RAM crisis, saying that demand for Xbox consoles “exceeds supply.” It’s pushing Xbox to re-evaluate its plans for its next-gen Helix console:“We are working very hard to rethink everything that we can about Helix, which is a console we are committed to shipping, and we are very cognisant of the ways in which we need to change as a company to make sure it is affordable, to make sure that it’s flexible.”Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Stevie BonifieldLoading commentsGetting the conversation ready...The Verge DailyA free daily digest of the news that matters most.Email (required)
RAMaggedon’s making Xbox “rethink” its Helix console.
During an interview with The Game Business at Summer Game Fest, Xbox strategy chief Matthew Ball admitted to “underestimating” the RAM crisis, saying that demand for Xbox consoles “exceeds supply.” It’s pushing Xbox to re-evaluate its plans for its next-gen Helix console: > “We are working very hard to rethink everything that we can about Helix, which is a console we are committed to shipping, and we are very cognisant of the ways in which we need to change as a company to make sure it is affordable, to make sure that it’s flexible.”
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