Visitors browse books at the "China-ASEAN Book Culture Week" booth at the Kuala Lumpur International Book Fair 2026, which opened on May 29. ZHANG WENZONG/XINHUA
KUALA LUMPUR — Picking up a Chinese book to explore Chinese culture; meeting Chinese writers face to face to understand the thinking behind contemporary Chinese literature; joining China-Malaysia youth dialogues to deepen mutual understanding — these were scenes at the 10-day Kuala Lumpur International Book Fair 2026, which opened on May 29.
A host of Chinese publishing houses and cultural enterprises are taking part, presenting not only multicategory, multi-language books but also cultural and creative products infused with traditional Chinese elements. Through the promotion of reading, interactive events and other activities, they are offering Malaysians a close-up experience of China.
At the "China-ASEAN Book Culture Week" exhibition zone, visitors browse books, make inquiries and purchases in a lively atmosphere.
Nurul, who studies Chinese at university, brought along her young niece. "Chinese culture is broad and profound. I want my niece to learn Chinese from an early age, so that one day she can read in Chinese and get to know the rich and colorful Chinese culture more directly."
