Sevenfold Launches as a Web3 and AI Marketing Agency Built on a Positioning-First Model

The senior-led strategy, PR, and marketing firm helps blockchain, AI, and emerging technology companies build category leadership through narrative clarity

Sevenfold, a Web3 and AI marketing agency specializing in strategy, public relations, and narrative development, today announced its official launch. The firm was founded by Hector Espinoza and Nancy Li following the exit of Multiplied, the agency they co-founded in 2017 working with leading blockchain protocols, infrastructure providers, and decentralized finance platforms.

Both founders were recognized on the Forbes 30 Under 30 list in Marketing and Advertising. Multiplied built a reputation for working with technically complex, high-growth projects at critical inflection points — fundraises, product launches, and category-defining moments.

Sevenfold was built on the premise that most Web3 and AI marketing fails not because of poor execution, but because the underlying narrative hasn’t been solved. The firm’s positioning-first methodology means every engagement — whether crypto PR, content, brand strategy, or growth — begins with getting that foundation right.