In our How I Manage My Money series, we aim to find out how people in the UK are spending, saving and investing money to meet their costs and achieve their goals.
This week we speak to Alexander Dzhienbaev, 27, who lives in London. Alexander is the chief executive and founder of Thytadel, a tech business. Alexander pays £7,000 a month to rent an apartment in Mayfair and spends large sums on eating out and going to the gym. The entrepreneur does not add any money to a pension and adds £3,000 a month to investments, mainly cryptocurrency.
Monthly budget
My monthly income: My monthly income is around £20,000, but this varies. This comes from a combination of salary and director loan repayments from my company, Thytadel, as well as occasional withdrawals from my investment portfolio, and money from a recent 2025 licensing deal.
My monthly outgoings: Rent for my serviced apartment in central London, £7,000; apartment servicing, £450; council tax, £101.85; groceries, £900; electricity, £149; water, £60; broadband, £20.99; mobile, £34; dry cleaning, £90; subscriptions like YouTube Premium, £34.97; car insurance, £173.76; car fuel, £300; car valeting, £270; car parking, £585; car servicing, £90; eating out, mainly for meetings, £2,000; takeaways, £490; E by Equinox St James’s gym, £470; money into investments, around £3,000. I also spend money on sailing when needed. I don’t spend much money on clothes.
