Jun 8, 2026 – 8.23amFor more than a decade, Sandradee Makejev has been pouring upwards of $1.2 million a year into Facebook’s coffers to promote her boutique online fashion brand, St Frock.That was, until April 24 at 11.16pm – just before the Anzac Day long weekend – when an automated email landed in her inbox from “The Facebook Team” telling her that the 1 million-strong page she had lovingly cultivated had been suspended. “I thought it was a scam,” she says. “Then I checked and realised, ‘Oh no, this is real. This is what it feels like to have your page taken away.’”Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Fetching latest articles
St Frock spent $13m growing on Facebook. Six weeks ago, it was blocked
Sandradee Makejev has spent millions growing her women’s fashion retailer on Facebook. When Facebook blocked her, she discovered there was no-one to call.












