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Get ready for the South Town Cinematic Universe.
In the latter part of the 20th century, SNK was a purveyor of popular and influential arcade and video games such as Fatal Fury and The Art of Fighting. Many were set in a fictional American city known as South Town. Now, those games are in development to be a cornerstone of The Arena, the indie production banner formerly known as Arena SNK that launched last year by former studio executive-turned-producer Erik Feig.
Fatal Fury and The Art of Fighting, along with Metal Slug, Samurai Showdown and others, are being adapted into movies, shows, anime and manga with top Hollywood talent. Feig and his lieutenants, former Universal executive Matt Reilly and former Crunchyroll marketing exec Markus Gerdemann, are not stopping with just adaptations but are hoping to build engaged fan and pop culture community with its stories and products.
“Yes, we’re a brand new production studio living at the intersection of gaming, anime and event action,” said Feig. “But one of the key directives, especially with our portfolio, is to find those fandom communities and deliver to them early, often and everywhere they are.”














