Primark rolled out a £13 minimum wage across its UK stores in April, delivering a welcome boost for the high street giant's workforce.
From Wednesday, April 1, the budget fashion retailer bumped up its average hourly pay to a minimum of £13 for all retail assistants throughout England, Scotland and Wales, rising to £13.71 per hour for those working in London.
Commenting on the announcement, Kari Rodgers, UK retail director at Primark , said: "As retail becomes a more demanding environment, our colleagues play an increasingly important role to support our customers and the local communities we're part of up and down the country.
"By investing in increasing colleague pay, we hope this goes some way towards recognising their hard work, commitment and the value they bring every day." The move came as a wave of retailers simultaneously raised wages for shop floor staff, as British households continue to feel the squeeze from the ongoing cost-of-living crisis.
Aldi , for instance, lifted pay for store assistants at its UK branches to at least £13.50 per hour.
