Inspired: Sibo Mhlungu, Aline Media Group founder, wants to create an
experience at the event for people to remember. Photo: Supplied
For decades, the Durban July has existed as something much bigger than horse racing. It is a place where fashion, entertainment, celebrity culture and aspiration intersect.
It is one of the few events in the country capable of pulling together artists, business leaders, socialites, influencers and everyday racegoers into a single shared experience.
This year, a new marquee hopes to become one of the defining destinations of the event.
