A real estate agent from small town rural New Zealand is amassing tens of thousands of views and attracting international buyers with social media advertising.
Traditional forms of property advertising have long been declining in popularity, but Instagram and TikTok are driving a new kind of business.
She's not into singing or AI gimmicks. What you get is the real Heatha from Harcourts.
You'll find her in front of the camera at the property she's selling - her opening is always the same.
"Hi, Heatha from Harcourts here."
