A new profile to help publishers and creators highlight their work on Search

Jun 04, 2026

Search profiles help publishers and creators shape their presence on Search, and help their audiences better follow their content across the web.

Ibrahim Badr

Product Manager, Search

We're launching Search profiles, a new way for publishers and creators to shape their presence on Search. Search profiles are a dedicated, shareable space to highlight content across platforms, and help audiences find accurate, up-to-date information about sources on Search.Search profiles give publishers and creators a central place to showcase their latest articles, videos and social posts. People can easily follow sources from their profile, so they’re more likely to see that content on Discover, found on the home screen of the Google app. Search profiles can be accessed on mobile via a creator or publisher’s knowledge panel (the information box on Search for notable people, places and things), by tapping the name of a publisher or creator on Discover, or through a direct URL.