MILAN – OTB is strengthening its ties to Viktor & Rolf by raising its stake in the brand to reach full control.
The Italian fashion group founded by Renzo Rosso first acquired 51 percent of Viktor & Rolf in 2008, increasing the stake to 70 percent in 2019.
Viktor Horsting and Rolf Snoeren, who established the brand in 1993, will continue to hold the role of creative directors for another five years.
Financial details were not disclosed.
“Viktor and Rolf are two of the most visionary and influential designers in contemporary fashion,” Rosso said on Thursday. “Over the years, we have built an extraordinary journey together, founded on mutual respect, creative freedom and a constant drive to experiment with the most innovative languages of contemporary couture. With this further step taken today, we are strengthening even more our bond with a maison that is truly unique within the international luxury landscape and that continues to stand out for its creativity, artistic research and cultural relevance.”
