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Taco Bell adds two new chicken items March 19: a limited-time Crispy Chicken Crunchwrap Slider and a permanent Cantina Chicken Rolled Quesadilla. Photo: Courtesy of Taco Bell

Taco Bell is expanding its chicken lineup this spring as the fast-food brand pushes deeper into one of the industry's hottest proteins, the company exclusively tells Axios.

Why it matters: Chicken has been fast food's fiercest battleground for years — from the 2019 chicken sandwich wars to last summer's wrap battle.