Barcelona-based Factorial has closed a $150M Series D led by General Catalyst at a $2.5 billion valuation, one of the largest non-AI-infrastructure rounds in Europe so far in 2026.
General Catalyst is simultaneously committing an additional $540M through its Customer Value Fund, a structure that ties investor returns to customer value created, not equity dilution.
The raise opens June as one of the strongest months for European tech funding this year, following a May dominated by AI infrastructure and biotech.
Jordi Romero didn’t set out to build an AI company. He set out to fix a problem he’d already lived, the administrative chaos of managing people at a fast-growing startup. Ten years later, his company has torn up everything it built and started again.
Factorial, founded in 2016 in Barcelona by Jordi Romero (CEO),Bernat Farrero (CRO), and Pau Ramon Revilla (CTO), today announced a $150M Series D at a $2.5 billion valuation. The round was led by General Catalyst, with participation from returning investors Atomico and Four Rivers.
