Seemingly surprised by the results, the former restaurant manager was quick to share his verdict with fellow Greggs enthusiasts07:29, 01 Jun 2026Food influencer taste tastes Greggs frozen pizza v shop boughtA food critic pitted Greggs' freshly baked pizzas against the frozen versions available at Iceland to determine which reigned supreme - and the outcome has left fans floored.‌In a video from his kitchen in Runcorn, Merseyside, Stuart Snowden showed viewers the shop-bought Greggs pizza, priced at £2.60, and a two-pack of frozen Greggs pizzas from Iceland, costing £3.50.‌Shooting the experiment from his kitchen, the 39- year-old prepared the frozen pizzas in an air fryer before sampling both varieties side by side.‌Stuart, who goes by the name of Grumpy Northern Foodie online, notes that the freshly purchased pizzas had a more "solid" base, while the air-fried alternatives were considerably more "floppy".However, upon tasting the margherita pizzas, the father-of-three declared the air-fried version was "sweeter and much nicer", adding that "it's strange how the cooking can make such a difference".‌Stuart, who runs a social media agency, then turned his attention to the pepperoni pizzas, concluding it was "the same story", insisting the topping's flavour was far more pronounced on the frozen Iceland version.The former restaurant manager admitted he was taken aback by the findings and urged Greggs enthusiasts to sample the more affordable frozen alternative when the opportunity arises.His clip has amassed over 380,000 views since it was uploaded on April 16, with scores of viewers weighing in on his conclusion.‌One viewer responded: "Off to Iceland for me then!" A second chimed in: "I really like the frozen ones and they are so quick to cook."A third remarked: I just tried them and I totally agree. Good shout. Greggs and Iceland have been contacted for comment.Others who had tried the supermarket version claimed cooking it in the oven rather than the air fryer would produce even better results.‌A YouTube viewer wrote: "Do it in the oven next time," while a fifth added: "Bang [them] in the oven for 20 min on 200 sorted."Another wrote: "Maybe you should have baked them in the oven."‌Meanwhile, Express.co.uk conducted a Weetabix trial, comparing the beloved breakfast cereal against supermarket own-label alternatives.The comparison featured offerings from Tesco, Aldi, Sainsbury's, Morrisons, Lidl, Asda, Waitrose and M&S.While original Weetabix remains a breakfast favourite, Sainsbury's own-brand version emerged as the standout performer, impressing on both flavour and value at just £1.80.Article continues belowExplaining her verdict, the reporter said: "The texture, taste and sweetness were simply spot on. Even after adding milk, they retained a satisfying bite without being overly dry."At the bottom of the rankings was Morrisons' take on the breakfast staple, which cost £1.90.Sharing her assessment, the reporter said it left a "dreadful, cardboard-like taste that stuck around long after the last bite".