TSMC customers are more focused on making their hardware energy efficient than any other metric of improvement, Kevin Zhang, deputy co-chief operations officer and SVP at TSMC, said during the company’s Technology Symposium in Amsterdam on May 28.

Speaking during a press briefing, Zhang said that across the board – from Edge to mobile, IoT, HPC, or in the data center – customers want “more energy-efficient compute,” and that has now become the most important attribute for next-generation technology.

– TSMC

Turning to TSMC’s roadmap, Zhang noted that the company is currently targeting a 30 percent efficiency improvement per generation, and is “on track to achieve that goal,” even with 1MW+ chips expected before the end of the decade.

“Where you have 1000W chips, and the question is how do you resolve those thermal challenges, I see a clear solution path based on the innovation work we’re doing today that will allow us to solve the problem down the road,” he said.