Skip to main contentAdAgeAnswersBetaYour Shortcut to Smarter InsightsLearn MoreAd TechThe retail giant expanded beyond The Trade Desk to include new demand- and supply-side partners. (Ad Age Composite.) GSByGarett SloaneMay 28, 2026 08:00 AM EDTFeatured StoriesAgenciesHow one man became the most sought-after case study editor in advertisingFind out why this editorial house says spending $30,000-40,000 on a case study is worth it.BBByBrian BonillaAd TechHow to lock in your ad tech stack before the Publicis-LiveRamp deal closesGSByGarett SloaneAIEmerging technology trends brands and agencies need to know aboutAHByAsa HikenFood & BeverageWhy adults are turning kids’ meals into a restaurant value hackJSByJon Springer