A 5-level referral pyramid with internal currency. Zero organic adoption in 6 months. The post-mortem and the pivot to a simpler model.
We built a 5-level MLM referral system. 6 months, 6 users, $0 earned. Post-mortem.
This is the unsexy part of building in public: the thing that didn't work.
What we built
An internal currency ("crystals", 1💎 = $0.10) earned through a 5-level referral pyramid:
L1 referral: 5💎 + 1💎/day passive
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