How ChatGPT ads turn conversations into buying intent, and why OpenAI may have a massive new revenue engine
OpenAI is building a new kind of ad machine. Early data suggests Google should worry.
By Alistair Barr
You're currently following this author!
Want to unfollow? Unsubscribe via the link in your email.
Author of the Tech Memo newsletter
OpenAI’s Next Ad Move: Going Small to Scale Big
In Graphic Detail: Why OpenAI’s ad business is still a work in progress
How Sam Altman fooled Sundar Pichai — and pushed Google into cannibalizing itself | Fortune
As OpenAI’s ChatGPT ad delivery improves, the doubts it created aren’t so easily fixed
The AI ad wars have officially begun, and OpenAI is staffing up and dropping rates to lure brands away from the likes of Meta and…
When OpenAI first launched ChatGPT ads earlier this year, it lined up well-known brands with big advertising budgets, like Adobe,…
including that the company is looking for a leader to help bring ads to ChatGPT. I also saw an internal memo from Sam Altman…
As OpenAI is reportedly gearing up to go public, Digiday has charted the promise, and early tensions behind its ad business.
AI search ads are seen as having massive potential by ad industry insiders and analysts, but OpenAI rival Anthropic has pledged…
OpenAI's nascent ads business has surpassed $100 million in annual recurring revenue less than two months after launching its…
