Updated May 27, 2026 – 9.39am, first published at 9.05amGina Rinehart has emerged as a major shareholder in Southern Cross Media, after lending tens of millions of dollars to Bruce McWilliam to finance his 9 per cent stake in the company.In her first serious foray into the media in almost a decade, companies associated with Australia’s richest person told the market on Wednesday she had signed an agreement with McWilliam in mid-April to fund his investment in the company.Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Fetching latest articles
Gina Rinehart funds Bruce McWilliam’s 9pc stake in Southern Cross
After weeks of speculation about why McWilliam bought into the media company, Australia’s richest person has revealed she lent him the money.
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