Factory Announces Madison Faulkner as Head of Strategy and Welcomes AI Veteran and NEA Partner, Lila Tretikov to Board
Former Factory investor joins executive team to shape the future of enterprise AI; NEA’s continued conviction propels Factory’s next chapter
Factory, the creators of enterprise-ready AI coding agents, today announced that Madison Faulkner has joined the company as Head of Strategy. Faulkner, a Partner at New Enterprise Associates (NEA), has worked closely with Factory since joining the Company’s board in conjunction with NEA leading its $50 million Series B. Her move from investor to operator reflects the depth of conviction she developed working alongside the Factory team – and the opportunity she sees ahead. Partner and Head of AI Strategy at NEA, Lila Tretikov, who has worked closely with Factory since NEA’s initial investment, will assume the board seat.
Both Faulkner and Tretikov bring extraordinary technical depth, coming into investing roles at NEA after careers building and leading AI systems at scale. Factory itself was founded by engineers. The appointments reflect a broader shift in how the best AI companies and firms are being built: with technical depth on both sides of the table.







